Smart Mirrors: A Revolutionary Break-through in Shopping or Just Creepy?
Wish you had a brutally honest friend to tell you how you look in something before you buy it? Perhaps you like an outfit when you try it on, but ask yourself what you were thinking once you get home?
Smart mirrors may transform your shopping experience and solve all of your fitting room problems.
A handful of upscale retailers, including Nordstrom, are currently testing high-tech smart mirrors. The interactive and customer-responsive mirrors will double as video cameras and have the ability to capture a 360-degree view of your outfit. Another exciting feature is the mirrors ability to capture multiple outfits and compare them for you side-by-side! The mirror is rumored to have the ability to provide feedback on outfits, suggesting alternatives, or additional items. Designers can also get constructive criticism from the smart mirrors as customers can provide feedback on outfits they have tried on and whether or not the clothing fits true-to-size.
In addition, the touch mirror will give customers the opportunity to give feedback about their overall fitting room experience, which can help maximize the smart mirrors’ potential. The convenience of online shopping has caused a decrease in the number of sales occurring at brick-and-mortar stores. However, the introduction of a tool that can provide efficient and effective shopping promises to drastically increase in-store sales. Experts predict that the mirrors will be available for the masses in the next few years, if the technology becomes more affordable.